Draganska, M. & Klapper, D. (2010), "Choice Set Heterogeneity and the Role of Advetising: An Analsis with Micro and Macro Data", Journal of Marketing Research, Vol. 48, August, 653-669.

Draganska, Michaela / Klapper, Daniel / Villas-Boas, Sofia (2010): "A Larger Slice or a Larger Pie: An Empirical Investigation of Bargaining Power in the Distribution Channel", Marketing Science, Vol. 29 (1), 57-74  [Link]

Cooper, Lee G. / Klapper, Daniel / Inoue, Akihiro (1996): "Competitive-Component Analysis: A New Approach to Calibrating Asymmetric Market-Share Models", Journal of Marketing Research, Vol. 33, May, 224-238

Draganska, Michaela / Klapper, Daniel (2007): "Retail Enviroment and Manufacturer Competitive Intensity", Journal of Retailing, Vol. 83 (2), 183-198

Klapper, Daniel (2005): "An Econometric Analysis of Product Variety Impact on Competitive Market Conduct in Consumer Goods Markets", OR Spectrum, Vol. 27 (4), 583-601

Klapper, Daniel / Ebling, Christine / Temme, Jarg (2005): "Another Look at Loss Aversion in Brand Choice Data: Can we Characterize the Loss Averse Consumer", International Journal of Research in Marketing, No. 22, 239-254

Hildebrandt, Lutz / Klapper, Daniel (2001): "The Analysis of Price Competition Between Corporate Brands", International Journal of Research in Marketing, Vol. 18 (1/2), 139-159

Klapper, Daniel (2000): "Einflußgrößen von regulären Preiselastizitäten, Preisaktionselastizitäten und Kreuzpreiselastizitäten", OR Spectrum, Vol. 22 (1), 135-157

Bonnet, C., Dubois, P., Villas-Boas, S. & Klapper D. (2012)."Empirical Evidence on the Role of Non Linear Pricing and Vertical Restraints on Cost Pass-Through", forthcoming Review of Economics and Statistics.

Klapper, Daniel / Oetzel, Sebastian (2011): "Optimal Pricing Strategy for Quantity Discount Promotions", Marketing ZFP, 33, S. 235-246. 

Günter, Tobias Maria / Klapper, Daniel (2007): "Do the Long-Run Category Demand Effects of Retailer Promotions Vary Across Store Types?", Marketing - Journal of Research and Management, Vol. 3 (1), 17-33

Doganoglu, Toker / Klapper, Daniel (2006): "Goodwill and Dynamic Advertising Strategies", Quantitative Marketing and Economics, Vol. 4 (1), 5-29

Klapper, Daniel / Doganoglu, Toker (2006): "Product Variety and Competitive Pricing in Consumer Goods Markets", Marketing - Journal of Research and Management, Vol. 2 (1), 37-46

Bonnet, C., Dubois, P., Villas-Boas, S. & Klapper D. (2012)."Empirical Evidence on the Role of Non Linear Pricing and Vertical Restraints on Cost Pass-Through", forthcoming Review of Economics and Statistics.

Klapper, Daniel / Oetzel, Sebastian (2011): "Optimal Pricing Strategy for Quantity Discount Promotions", Marketing ZFP, 33, S. 235-246. 

Günter, Tobias Maria / Klapper, Daniel (2007): "Do the Long-Run Category Demand Effects of Retailer Promotions Vary Across Store Types?", Marketing - Journal of Research and Management, Vol. 3 (1), 17-33

Doganoglu, Toker / Klapper, Daniel (2006): "Goodwill and Dynamic Advertising Strategies", Quantitative Marketing and Economics, Vol. 4 (1), 5-29

Klapper, Daniel / Doganoglu, Toker (2006): "Product Variety and Competitive Pricing in Consumer Goods Markets", Marketing - Journal of Research and Management, Vol. 2 (1), 37-46