Presentation by Professor Avi Goldfarb, Rotman School of Management, University of Toronto, 27.01.2014 12:15-13:30, Room RuW 1.201 (Marketing Department).[more]

Presentation by Professor Aurélie Lemmens, Tilburg School of Economics and Management, 22.01.2014 12:15-13:30, Room RuW 1.201 (Marketing Department).[more]

(CANCELED) Job-market (Preparatation-) Talk by Keyvan Dehmamy, "Utility and Attention - A Structural Model of Consideration", 18.12.2013 12:15-13:30, Room RuW 1.201 (Marketing Department).[more]

Presentation by Professor Nailya Ordabayeva, Rotterdam School of Management (RSM), Erasmus University, 19.11.2013, 14:15-15:45, House of Finance - Room 3.45 (Sydney)[more]

W1 Professur in Marketing: Vortrag von Ms. Simone Wies, Univesity of Maastricht: "How the Stock Market Changes Firm Innovation Behavior", 22.10.2013 11:00-12:30, Raum RuW 1.201 (Schwerpunkt Marketing).[more]

W1 Professorship in Marketing; Ms. Joo Young Park, Univesity of Iowa: "Focusing on Desirability versus feasibility", 15.10.2014 11:00-12:30, Room RuW 1.201 (Department of Marketing). [more]

Call for Papers: Journal of Socio-Economics on "Voluntary Market Payments"

Presentation by Professor Katja Seim, The Wharton School of the University of Pennsylvania: "Drip Pricing When Consumers Have Limited Foresight: Evidence from Driving School Fees", 22.07.2013 12:15-13:30, Room RuW 1.201 (Marketing Department).[more]

Presentation by Professor Mark Heitmann, University of Hamburg: "From Corporate Social Responsibility to Market Demand: The Role of Brand Management", 12.06.2013 12:15-13:30, Seminar Room 1.201 (Department Marketing).[more]

Presentation by Professor Daniel Wentzel, RWTH Aachen, 22.05.2013 12:15-13:30, Seminar Room 1.201 (Department Marketing).[more]

Presentation by Professor Shuba Srinivasan, Boston University School of Management: "Customer Mindset Metrics and Brand Performance", 11.06.2013 12:15-13:30, Seminar Room 1.201 (Department Marketing).[more]

Presentation by Professor Rolf Reber, University of Bergen, 27.02.2013 12:15-13:30, Seminarraum Schwerpunkt Marketing.[more]

Professor Murali Mantrala, Friday, 14.12.2012 12.15-13.30, Seminar Room 1.201[more]

Professor Daniel Wentzel, Foster School of Business, Wednesday, 19.12. 12:15-13:30, Seminar Room 1.202[more]

Prof. Harley Krohmer (Universität Bern): "Understanding the Phenomenon of Cult Brands: The Cult Brand Status Scale", Wednesday 07.11.2012 12:15-13:30, Seminar Room Marketing (Room 1.201, RuW-Building).[more]

Professor Dr. Florian Stahl, University of Zürich: "Intertemporal Trade-Offs Between Contract Periods, Price Discounts and Flexibility", Thursday, 13.11. 12.15-13.30, Seminar Room Marketing (Room 1.201, RuW-Building).[more]

Professor Koen Pauwels, Ozyegin University: "How wrong are last-click methods?", Tuesday 23-October-2012. 12:15-13:30h, Seminar Room Marketing (Room 1.201, RuW-Building).[more]

Professor Donna Hoffman and Professor Tom Novak, University of California, Riverside (UCR), Friday, 14.09. 12.15-13.30, Seminar Room Marketing[more]

Professor Carl Mela, Duke University, Wednesday, 29.08. 12.00-13.15, Seminar Room Marketing. (Room 1.201, RuW-Building)[more]

Rewiew of the marked ECOM exam papers.[more]