Presentation by Professor Rolf Reber, University of Bergen, 27.02.2013 12:15-13:30, Seminarraum Schwerpunkt Marketing.[mehr]

Professor Murali Mantrala, Friday, 14.12.2012 12.15-13.30, Seminar Room 1.201[mehr]

Professor Daniel Wentzel, Foster School of Business, Wednesday, 19.12. 12:15-13:30, Seminar Room 1.202[mehr]

Prof. Harley Krohmer (Universität Bern): "Understanding the Phenomenon of Cult Brands: The Cult Brand Status Scale", Wednesday 07.11.2012 12:15-13:30, Seminar Room Marketing (Room 1.201, RuW-Building).[mehr]

Professor Dr. Florian Stahl, University of Zürich: "Intertemporal Trade-Offs Between Contract Periods, Price Discounts and Flexibility", Thursday, 13.11. 12.15-13.30, Seminar Room Marketing (Room 1.201, RuW-Building).[mehr]

Professor Koen Pauwels, Ozyegin University: "How wrong are last-click methods?", Tuesday 23-October-2012. 12:15-13:30h, Seminar Room Marketing (Room 1.201, RuW-Building).[mehr]

Professor Donna Hoffman and Professor Tom Novak, University of California, Riverside (UCR), Friday, 14.09. 12.15-13.30, Seminar Room Marketing[mehr]

Professor Carl Mela, Duke University, Wednesday, 29.08. 12.00-13.15, Seminar Room Marketing. (Room 1.201, RuW-Building)[mehr]