The third Forum Methodenzentrum der Sozialwissenschaften was dedicated to the topic "Data Science" this year.[more]
Again better mood and little upswing in the marketing sector[more]
Prof. Dr. Bernd Skiera, Chair of Electronic Commerce[more]
Change of mood is not permanent[more]
European Marketing Academy Conference (EMAC), 28th-31st May 2019 in Hamburg[more]
For his dissertation "Creating Insights in Large Markets" Dr. Daniel Ringel receives this year's Wolfgang-Ritter-Prize in Bremen.[more]
Article from Dr. Annika Wiecek, Prof. Dr. Daniel Wentzel and Prof. Dr. J. Landwehr in the "International Journal of Research in Marketing"[more]
Change of mood in the marketing industry[more]
Investigating the economic dimesions of cookies[more]
Research Center SAFE[more]
Prof. Dr. Thomas Otter, Chair of Service Marketing[more]
Topics and Allocation of Master Theses[more]
The mood in the marketing sector remains tight.[more]
At the end of this winter semester, Honorary Professor Alexander Demuth will end his many years of teaching in the Marketing Department, which he has been carrying out with great passion and competence since 2003.[more]
Marketing industry starts pessimistically into the new year[more]
Article from Dr. Eliza Dehay and Prof. Dr. J. Landwehr in the Journal "AMS Review"[more]
Business climate in the marketing sector continues to weaken towards the end of the year.[more]
Digital marketing research at Goethe University.[more]