DMV-ifo Marketing Barometer April 2020

Corona crisis leads to another negative record month in the German marketing industry

The German marketing industry crashes even deeper into the crisis in April. After the assessment of the current business situation as well as the business expectations for the coming months had already dropped in March to an all-time low since the survey began in 2005, both indicators are again assessed significantly worse in the following month of April.

The complete analysis including charts can be found here. (only available in German)
Link to past evaluations.