New Publication in the International Journal of Research in Marketing
Article from Dr. Steffen Försch and Jun.-Prof. Dr. Evert de Haan in the December issue.
The International Journal of Research in Marketing will publish the article "Targeting Online Display Ads: Choosing Their Frequency and Spacing" by Steffen Försch and Evert de Haan in its December issue.
We congratulate both authors on their publication success.