Publication in the Journal "AMS Review"

Article from Dr. Eliza Dehay and Prof. Dr. J. Landwehr in the Journal "AMS Review"

The Journal "AMS Review" has published the article " A MAP for effective advertising: the metaphoric advertising processing model " by Dr. Eliza Dehay and Prof. Dr. J. Landwehr.

The article is available from the publisher's website: http://link.springer.com/article/10.1007/s13162-018-0131-1

We congratulate the authors on this very nice accomplishment.

 

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