Presentation by Jochen Reiner, Goethe Universität

Jochen Reiner, Goethe Universität: “Using Cumulative Prospect Theory to Explain Why Bidders Participate in Pay-per-Bid Auctions”, 30.09.14, 11:45 - 13:30, Room RuW 1.201 (Department of Marketing)

Jochen Reiner, Goethe Universität: “Using Cumulative Prospect Theory to Explain Why Bidders Participate in Pay-per-Bid Auctions”, 30.09.14, 11:45 - 13:30, Room RuW 1.201 (Department of Marketing)

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