CoRe LaB

The Consumer Behavior Research Lab of Prof. Dr. Jan Landwehr and Prof. Dr. Torsten Bornemann (CoRe LaB) is dedicated to investigating different phenomena of human decision making behavior under controlled experimental conditions. The laboratory provides six barrier-free experimental stations for single and group experiments. Using state-of-the-art hard- and software to conduct psycho-physiological experiments, research at CoRe LaB aims at gaining insights into the cognitive processes of consumers based on the measurement of emotions, attentional reactions, and patterns of information processing.

We kindly invite you to register in our subjects pool in order to participate in our future experiments.

Please feel free to email us if you have any questions about our work at CoRe LaB.


Getting to the CoRe LaB

Our lab is located on the second floor of the RuW Building, Campus Westend, in room 1.239. For directions to Goethe University's Campus Wstend, please visit the Faculty of Economics and Business Directions page.

CoRe LaB
Marketing Department
Faculty of Economics and Business Administration
Goethe University Frankfurt
Theodor-W.-Adorno-Platz 4
60629 Frankfurt am Main, Germany

email: corelab[at]wiwi.uni-frankfurt[dot]de