DMV-ifo Marketing Barometer
The DMV-ifo Marketing Barometer is conducted monthly under the direction of Prof. Dr. Bernd Skiera. The index reflects the business climate in the marketing industry and is a cooperation between the German Marketing Association e. V. (DMV) with the Ifo Institute.
2022 | |
January | July |
February | August |
March | September |
April | October |
May | November |
June | December |
2021 | |
January | July |
February | August |
March | September |
April | October |
May | November |
June | December |
Older editions of the Marketing Barometer (as of April 2017) are available on request from
Mujgan Shakib shakib[at]wiwi.uni-frankfurt[dot]de
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