Awards


2020

Auszeichnung mit dem ”VHB Best Practice Paper Award” der 82. Jahrestagung des Verbands der Hochschullehrer für Betriebswirtschaftslehre (VHB) für den Beitrag: Shunyao Yan, J.-Prof Dr. Klaus Miller und Prof. Dr. Bernd Skiera: „Do Ads Harm News Consumption?"
Prof. Dr. Bernd Skiera

Auszeichnung mit dem "Outstanding Editiorial Review Board Member Award" durch das International Journal of Research in Marketing (IJRM)
Prof. Dr. Jan Landwehr


2019

Advanced Investigator Grant of the European Research Council (”ERC Advanced Grant”) for the Project ”Economic Consequences of Restrictions on the Usage of Cookies”.
Prof. Dr. Bernd Skiera


2018

Winner of the Seth Foundation/Journal of Marketing Award for the long-term contribution of the paper: Hinz, O., Skiera, B., Barrot, C., & Becker, J.U. (2011). Seeding strategies for viral marketing: An empirical comparison. Journal of Marketing, 75(6), 55-71
Prof. Dr. Bernd Skiera

Fellow of the European Marketing Academy ("EMAC Fellow")
Prof. Dr. Bernd Skiera


2017

Winner of the Alfred Gerardi Memorial Award 2017 of the German Dialog Marketing Association (DDV)
Dr. Siham El Kihal (Supervisor: Prof. Dr. Bernd Skiera)

German Market Research Award 2017
Dr. Siham El Kihal (Supervisor: Prof. Dr. Bernd Skiera)

Best Teaching Award at Graduate School of Economics, Finance and Management (GSEFM)
Prof. Dr. Bernd Skiera


2016

Nomination as best doctoral supervisor at Goethe University
Prof. Dr. Bernd Skiera

Award of the Department of Economics for the best teaching at the Graduate School of Economics, Finance and Management (GSEFM)
Prof. Dr. Bernd Skiera

IBM Faculty Award
Prof. Dr. Bernd Skiera

Sponsorship Award of the Horizont Foundation Stiftung for the award-winning Dissertation
Dr. Emanuel Bayer (Supervisor: Prof. Dr. Bernd Skiera)


2015

Ourstanding Reviewer Award des Journal of Marketing
Prof. Dr. Bernd Skiera

Finalist des Journal of Marketing 2014 MSI/H. Paul Root Award with the paper: Schulze, Christian / Schöler, Lisa / Skiera, Bernd (2014), "Not All Fun and Games: Viral Marketing for Utilitarian Products", Journal of Marketing, Vol. 78, Issue 1, 1-19
Prof. Dr. Bernd Skiera

Gewinner des Best Paper Award der IJRM Sonderausgabe "Marketing and Innovation" mit dem Beitrag: Schulz, Fabian / Schlereth, Christian / Skiera, Bernd  / Mazar, Nina  (2015), "Advance Payment Systems: Paying Too Much Today and Being Satisfied Tomorrow", International Journal of Research in Marketing, Vol. 32, Issue 3
Prof. Dr. Bernd Skiera

Gewinner des Paul H. Repplinger Ehrenpreis

Dr. Emanuel Bayer (Supervisor: Prof. Dr. Bernd Skiera)

Gewinner des ISMS (INFORMS Society for Marketing Science) Doctoral Disseration Proposal Award
Dr. Daniel M. Ringel (Supervisor: Prof. Dr. Bernd Skiera)


2014

Wissenschaftspreis 2014 des Deutschen-Marketing-Verbandes e.V. for Lisa Schöler's dissertation

Finalist Wissenschaftspreis 2014 des Deutschen-Marketing-Verbandes e.V.  for Jochen Reiner's dissertation

Wissenschaftspreis 2014 des EHI Retail Institute & GS1 Germany
for Jochen Reiner's dissertation

Finalist Wissenschaftspreis der Kooperationen 2014 des EHI Retail Institute & GS1 Germany:
Bernd Skiera and Jochen Reiner for their calculator to evaluate "deal of the day" promotions


1991

Award of University of Lüneburg for outstanding performance at University of Lüneburg

Top